How I Discovered That Ballet Lovers Can Also Enjoy Opera
Experience sharing by Cyrielle Mailhan, Head of Marketing Data and Innovation at the Paris Opera.
She coordinated and supported the Opera's transition to a CDP (Customer Data Platform).
Discover the experiences and insights of performing arts professionals. Their stories provide concrete examples of how data is used and how marketing strategies impact their daily work.
Experience sharing by Cyrielle Mailhan, Head of Marketing Data and Innovation at the Paris Opera.
She coordinated and supported the Opera's transition to a CDP (Customer Data Platform).
For over 10 years, TMNlab has been supporting a French-speaking learning community of performing arts professionals to foster and promote a responsible digital culture. Want to learn more or contribute to this platform? Get in touch with us.
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